RG.org Rebrands as Research Ground

RG.org has officially relaunched itself as Research Ground. This new name emphasizes the platform’s core objective of delivering fact-based reporting, breaking exclusives, and providing precise, data-driven analysis of the sports and gaming industries.

The company’s evolution has reached a pivotal point with the rebrand. The organization established strong relationships with major media outlets between 2024 and 2025.

Expanded to a global network of over 50 journalists, received mentions in leading publications, and started joint research projects with The Hockey News and Sports Illustrated.

“We want our name to reflect who we are,” said Paruyr Shahbazyan, founder of Research Ground. “Everything we do starts with data and source material. Our aim is simple: to inform people, cut through the noise, and earn their trust. As a team, we chose ‘Research Ground’ because it suits us – it feels honest and right. We will keep publishing exclusives and analysis that begin with the facts.”

Building a Reputation for Trust and Accuracy

By focusing on verified, original reporting, Research Ground sets itself apart in a crowded digital landscape. The editorial team prioritizes clarity, transparency, and reliability over clicks and speculation. Data is the foundation of every report, sources are used to support it, and there is no sensationalism.

Readers seeking insights, fresh exclusives, and in-depth market analysis can trust the company’s trusted destination thanks to its new identity. Even though online information is often AI-generated or recycled, Research Ground has direct connections with athletes, teams, leagues, and betting commissions, guaranteeing exclusive access to information that others lack.

Why the Rebrand Matters

The transition from RG.org to Research Ground is a significant move that encompasses more than just a name change. The platform’s long-term commitment to building a recognizable and authoritative brand in sports and gaming journalism is indicated by this: ‘Research Ground’ is a name that captures the essence of its approach, which focuses on anchoring every story in evidence and providing context that helps readers understand complex markets.

The rebrand enhances the company’s competitiveness by giving audiences an apparent reason to trust and return to its reporting.

Looking Ahead

Research Ground aims to expand its global footprint while strengthening partnerships with established media organizations through its new identity. Providing original, trustworthy reporting that informs audiences and shapes conversations across sports and gaming is still their commitment.

For more information about the rebranding, please contact the Research Ground PR team at pr@rg.org