Jag has had an incredible year thus far, back in January he was featured on Sway in the Morning for a segment called “Friday Fire Cypher.” In February he was a part of a Sports Center Cypher featuring a former Priority Records roster mates District, Albee Al, and Ras Kass during All-Star Weekend in Los Angeles. Jag would follow the cypher up with a powerful single and video entitled “The Kapernick Effect” addressing police brutality and the continuous back and forth between white officers and unarmed young black men.
Jag and his team decided to release the video to “The Kapernick Effect” on the heels of the Sacramento Police Department gunning down 22-year old Stephon Clark in his own backyard by shooting him 20 times. The police reported that they thought he was holding a gun, but instead it was only his cell phone.
Jag is getting ready to release his 2700 EP, which features his new single with Trey Songz called “Tap In.” The single was premiered by Billboard. Jag told Billboard that Trey Songz sent him a DM after the release of “The Kapernick Effect”
I recently spoke with Jag as well on behalf of The Rap Fest, where he shared that he knew what direction he wanted to take the song “Tap In.” Prior to sending the single over to Trey to lay down his vocals. The project will also feature other names such as Ty Dolla $ign, Trey Songz, Honorable C Note, and Bizness Boi to name a few. You can stream Jag’s new single featuring Trey Songz below.
About the Author
Landon Buford is an accomplished sports and entertainment journalist based in Richardson, Texas, with over a decade of experience covering the NBA, WNBA, NFL, WWE, MLB, and the entertainment industry. Known for delivering high-impact stories and headline-making interviews, Buford has earned a global audience through content that blends insider access with compelling storytelling.
He previously served as director of editorial and brand communications at PlayersTV, where he helped shape the platform’s editorial voice and brand identity. He is also the founder and editor-in-chief of LandonBuford.com—an independent outlet with more than 1.6 million views and syndication from major platforms including Bleacher Report, Sports Illustrated and Yahoo Sports. Buford’s interviews with stars like Gary Payton, Kevin Durant, Mark Cuban and Chris Paul showcase his talent for meaningful, in-depth conversations.
His bylines have appeared in Sports Illustrated, Forbes, Heavy.com, Meta’s Bulletin and One37pm, where he has contributed exclusive interviews, breaking news and cultural insights. At Heavy.com, his work drew more than a million views in just eight months, and at One37pm, it contributed to record-breaking traffic numbers.
His work highlights the intersection of sports, fashion, music, and entrepreneurship—showcasing how athletes and entertainers use their platforms to inspire change, influence trends, and shape culture beyond the game. Landon has interviewed a wide range of figures from the NBA, NFL, and entertainment industries, consistently bringing authentic voices and untold stories to the forefront.
In addition to his journalism, Buford is an entrepreneur and content creator, dedicated to amplifying diverse narratives and driving meaningful conversations across media platforms. His passion for storytelling, culture, and innovation continues to make him a respected voice in the evolving landscape of sports and entertainment media.
