Mark Cuban On New Jersey’s Designs”It’s Not A Priority Right Now”
Back in November 2018, The Dallas Mavericks celebrated the release of their new 2018-2019 City Edition jersey alongside a concert that featured Good Music’s Big Sean, and Dorrough Music.
During his Interview with Jeff “Skin” Wade, Big Sean stated, “Dallas was one of the first places that embraced me,” “It was with mixed tapes before there were songs on the radio. I jumped on every opportunity. Every situation brings a new opportunity.”
The limited edition City Jersey is a single season jersey that symbolizes the Dallas community and the Mavericks’ fan base. The limited edition Jersey was created to say thank you for their core basketball fans, to add to the MFFL’s (Mavs Fans for Life) network, and to connect with the younger generation.
Some of the features on the limited edition city jersey include:
True Grit– Nike Swoosh on left chest
True Alliance– 5 Miles jersey patch on the right chest
True Dedication– Big D– short vent in true teal
True Community– DAL call letters on the knee of the short
True MFFL– M highlighted in True Teal in the Mavs Horsehead logo
True Passion– Placed above the jersey’s jock tag is the famous Dallas skyline
True Competitor- Championship Tag on the back collar
I
recently, spoke to Dallas Mavericks Owner Mark Cuban, to see if there were any other jersey designs in the pipeline and here is what he had to say.
“Not in a rush to do anything right now. We have 50 designs that people have sent us, or we have done. It’s not a priority right now,” says Cu
ban.
Landon Buford is an accomplished sports and entertainment journalist based in Richardson, Texas, with over a decade of experience covering the NBA, WNBA, NFL, WWE, MLB, and the entertainment industry. Known for delivering high-impact stories and headline-making interviews, Buford has earned a global audience through content that blends insider access with compelling storytelling.
He previously served as director of editorial and brand communications at PlayersTV, where he helped shape the platform’s editorial voice and brand identity. He is also the founder and editor-in-chief of LandonBuford.com—an independent outlet with more than 1.6 million views and syndication from major platforms including Bleacher Report, Sports Illustrated and Yahoo Sports. Buford’s interviews with stars like Gary Payton, Kevin Durant, Mark Cuban and Chris Paul showcase his talent for meaningful, in-depth conversations.
His bylines have appeared in Sports Illustrated, Forbes, Heavy.com, Meta’s Bulletin and One37pm, where he has contributed exclusive interviews, breaking news and cultural insights. At Heavy.com, his work drew more than a million views in just eight months, and at One37pm, it contributed to record-breaking traffic numbers.
His work highlights the intersection of sports, fashion, music, and entrepreneurship—showcasing how athletes and entertainers use their platforms to inspire change, influence trends, and shape culture beyond the game. Landon has interviewed a wide range of figures from the NBA, NFL, and entertainment industries, consistently bringing authentic voices and untold stories to the forefront.
In addition to his journalism, Buford is an entrepreneur and content creator, dedicated to amplifying diverse narratives and driving meaningful conversations across media platforms. His passion for storytelling, culture, and innovation continues to make him a respected voice in the evolving landscape of sports and entertainment media.
