Seattle Storm’s Lexie Brown Sets Her Sights on a Future Beyond the Court: Dreaming of Becoming a GM
Seattle Storm’s Lexie Brown isn’t just making plays on the court—she’s planning for a future in the front office. With aspirations to become a GM in women’s or men’s basketball, Brown is already mapping her path, eyeing roles with potential expansion teams like Toronto.
The Seattle Storm guard Lexie Brown has never hesitated to set ambitious goals on and off the court. Known for her sharp shooting, basketball intelligence, and leadership, Brown is now making headlines for her WNBA play and her bold vision for the future: becoming a general manager in professional basketball.
“I think I just really love sports and sports media. My dream job is to be a general manager of a women’s basketball team or a men’s basketball team—whichever path I’m allowed to get on,” said Brown in a recent interview. “Everybody who knows me knows that’s my ultimate dream job.”
Brown is already dedicating her time to contributing to the Seattle Storm this season, but she’s also taking mental notes and laying the groundwork for a career that could shape the league’s future. The 29-year-old understands that her basketball journey doesn’t have to end at retirement. It can evolve into a leadership role that helps build the game she loves.
A Vision for the Future
When asked about her dream job as a general manager, Brown didn’t hesitate to talk about it.
“Maybe Toronto. Maybe one of the expansion teams—you have basically an open field. You don’t really have a blueprint, you kind of can do what you want.”
Her forward-thinking answer reflects her desire to innovate and break ground where others haven’t yet dared. Managing a team from the front office with the same dedication she brings to the court.
Her preference for an expansion team suggests a desire to build from the ground up, allowing her to make her mark without the constraints of legacy systems.
Preparing for Life Beyond Playing
While competing at the highest level of women’s basketball, Brown is pursuing her long-term goal of developing an interest in front-office leadership, not just a fleeting thought.
Her involvement in the sports media landscape is already deep, and she is familiar with studying the strategic aspects of the game. Her experience as a player gives her a unique perspective that combines firsthand insight with a profound understanding of team dynamics and player development.
Brown sets a new standard for forward-thinking in today’s WNBA, a league emphasizing athlete empowerment and post-career planning. Her aspirations bolster the movement of current players, positioning themselves to influence the game long after their final buzzer sounds.
A Trailblazer in the Making
As the WNBA expands and gains more visibility, leaders like Lexie Brown are precisely what the league needs—individuals who engage in elite-level competition and consider how to shape the game’s future.
Brown is firmly committed to the sport, whether she heads up a new franchise in Toronto, the Toronto Tempo, or takes over the front office of an established team. She wants to be part of building something greater. As she continues contributing on the court with the Seattle Storm, her journey inspires athletes worldwide who hope to expand their impact beyond the court.
Landon Buford is an accomplished sports and entertainment journalist based in Richardson, Texas, with over a decade of experience covering the NBA, WNBA, NFL, WWE, MLB, and the entertainment industry. Known for delivering high-impact stories and headline-making interviews, Buford has earned a global audience through content that blends insider access with compelling storytelling.
He previously served as director of editorial and brand communications at PlayersTV, where he helped shape the platform’s editorial voice and brand identity. He is also the founder and editor-in-chief of LandonBuford.com—an independent outlet with more than 1.6 million views and syndication from major platforms including Bleacher Report, Sports Illustrated and Yahoo Sports. Buford’s interviews with stars like Gary Payton, Kevin Durant, Mark Cuban and Chris Paul showcase his talent for meaningful, in-depth conversations.
His bylines have appeared in Sports Illustrated, Forbes, Heavy.com, Meta’s Bulletin and One37pm, where he has contributed exclusive interviews, breaking news and cultural insights. At Heavy.com, his work drew more than a million views in just eight months, and at One37pm, it contributed to record-breaking traffic numbers.
His work highlights the intersection of sports, fashion, music, and entrepreneurship—showcasing how athletes and entertainers use their platforms to inspire change, influence trends, and shape culture beyond the game. Landon has interviewed a wide range of figures from the NBA, NFL, and entertainment industries, consistently bringing authentic voices and untold stories to the forefront.
In addition to his journalism, Buford is an entrepreneur and content creator, dedicated to amplifying diverse narratives and driving meaningful conversations across media platforms. His passion for storytelling, culture, and innovation continues to make him a respected voice in the evolving landscape of sports and entertainment media.
