Ex Suns’ Guard Jason Richardson Weighs-In On CAA’s Jessica Holtz Making History With Towns & Booker’s Extensions
Last week, Karl-Anthony Towns of the Minnesota Timberwolves and Devin Booker of the Phoenix Suns were able to cash in after having big seasons. They were both able to sign supermax deals with their respected teams.
Town signed a four-year extension for $224 million, according to ESPN’s Tim Bontemps, and Booker signed a four extension $224 million, ESPN’s Adrian Wojnarowski reports.
Both contracts will equal out to be six-year deals worth $295 million.
Not only were they gigantic packages for both stars, but they were also historical.
Per Wojnarowski, “Booker and Towns’ representative, Jessica Holtz, is the first female player agent to secure a max contract — and did it with two super max deals on the same day.”
Phoenix Suns ex-guard Jason Richardson, who was in Frisco, Texas on Saturday afternoon playing in Ice Cube’s Big 3 League, was asked about Holtz making history last week.
“That’s amazing to have a woman in a male-dominated sport, especially a sports agency, do that for two guys that are well deserved. I hope this inspires other women that they can achieve anything they put their minds to,” said Richardson.
I’m glad we’re in a place now where we are not looking at their gender and not being able to do deals like that.”
Holtz was recently interviewed by The Boardroom, and was asked about the historic achievement.
“Obviously I understood how big that was, because it’s different. And it wasn’t something that I had or they had seen before,” Holtz said. “That’s one moment that I take to understand the gravity of it. But for the most part day-to-day, it’s what we know. For both [Booker and Towns], I’ve been with them for their entire careers. So my role in their worlds and my role supporting them is normal to us. But I do understand the responsibility that comes with being somebody that’s breaking a glass ceiling in a way.”
“And hopefully, that paves the way for other females that want to do the same.”
Holtz graduated from Penn State in sports journalism and remained an avid Nittany Lions fan. She received her MBA from Baruch College in New York, and after interning at the NBA, she started in the basketball industry, working at the league head office in 2007.
Landon Buford is an accomplished sports and entertainment journalist based in Richardson, Texas, with over a decade of experience covering the NBA, WNBA, NFL, WWE, MLB, and the entertainment industry. Known for delivering high-impact stories and headline-making interviews, Buford has earned a global audience through content that blends insider access with compelling storytelling.
He previously served as director of editorial and brand communications at PlayersTV, where he helped shape the platform’s editorial voice and brand identity. He is also the founder and editor-in-chief of LandonBuford.com—an independent outlet with more than 1.6 million views and syndication from major platforms including Bleacher Report, Sports Illustrated and Yahoo Sports. Buford’s interviews with stars like Gary Payton, Kevin Durant, Mark Cuban and Chris Paul showcase his talent for meaningful, in-depth conversations.
His bylines have appeared in Sports Illustrated, Forbes, Heavy.com, Meta’s Bulletin and One37pm, where he has contributed exclusive interviews, breaking news and cultural insights. At Heavy.com, his work drew more than a million views in just eight months, and at One37pm, it contributed to record-breaking traffic numbers.
His work highlights the intersection of sports, fashion, music, and entrepreneurship—showcasing how athletes and entertainers use their platforms to inspire change, influence trends, and shape culture beyond the game. Landon has interviewed a wide range of figures from the NBA, NFL, and entertainment industries, consistently bringing authentic voices and untold stories to the forefront.
In addition to his journalism, Buford is an entrepreneur and content creator, dedicated to amplifying diverse narratives and driving meaningful conversations across media platforms. His passion for storytelling, culture, and innovation continues to make him a respected voice in the evolving landscape of sports and entertainment media.
